Exceed your members' service expectations

Establishing, or advancing a sales and service culture, for most credit unions, is an exercise in changing the culture of the organization. It can be a complex and challenging endeavor that requires a planned and strategic approach for managing culture shift.

Using a change management model, we'll explore the importance of organizational alignment and dive deep into the three distinct phases that an organization goes through to achieve productive change and a successful sales and service culture:

  • Transitioning
  • Advancing
  • High Performing

In each phase, you will explore important steps credit unions can take to ensure sustainable results.

September 8-10, 2014 • Nashville, TN
$1,295 ($1,495 after July 8, 2014)

Register

This conference is currently SOLD OUT. To be added to our wait list, please call 800-356-9655, ext. 4400 or This email address is being protected from spambots. You need JavaScript enabled to view it. . To be notified of future dates

Affiliation with CUNA/League required for attendance.

CPE Credits: You can earn 21 group-live credits for this program. No advance preparation or prerequisites are required. For more information regarding administrative policies, such as complaint and refund, please contact CUNA at 800-356-9655, ext. 4249. To view all programs that offer CPE credits, click here.


For more program content information, call 800-356-9655, ext.4249, or email This email address is being protected from spambots. You need JavaScript enabled to view it. . For registration questions, call 800-356-9655, ext. 4400, or email This email address is being protected from spambots. You need JavaScript enabled to view it. .

Exclusive offer for attendees

Attendees of this institute will receive a discount to attend CUNA Succeeding in Member Sales eSchool, begins August 13th. Have this eSchool with your entire credit union to inspire, rejuvenate veterans and help integrate non-sales roles for only $299 (normally $795). To claim your exclusive discount by adding this option to your institute registration. Learn more.